What is ANTHM?

ANTHM is a set of tools for marketing music on TikTok and other short-video apps. Artists and labels use it to check data on any song, run paid campaigns with creators, make lyric videos and build fan pages. Creators use it to find paid campaigns, post videos and get paid.

ANTHM is made by AMM, the same company behind the AMM Distro distribution service. It's at anthm.tech and is invite-only for now.

What you can do in ANTHM

If you're an artist or label

• Pulse. Paste a Spotify or TikTok link to see who distributes a song, its identifiers, credits, streams and how its TikTok sounds are growing.
• Campaigns. Write a brief with Ignite, fund it, and creators make videos with your song. You only pay for videos you approve.
• Projects. One page per release with streams, TikTok tracking, rollout tasks and a shareable status page. If you release with AMM Distro, your releases show up here automatically.
• Studio. Make lyric videos from your audio.
• Audience tools. Smart links and pre-saves, Link in bio, Drops, Fans, Email, Collabs and Sharing.

If you're a creator

• Browse Marketplace for paid campaigns, claim the ones you want and submit your video.
• Join open-call campaigns that pay by views.
• Track your work in My Work and your money in Earnings.
• Use Pulse and Sound search to look up sounds.

If you're a talent agency

• Manage the creators you represent on Roster and earn a commission on their campaign work.

What you see depends on your account

The left menu changes with your account type and plan. Creators see creator tools, agencies see the roster, and artists and labels see campaigns and projects. Some tools, like Pulse and the audience tools, are included only on certain plans. To check what's on yours, go to Settings and look under ANTHM Service.

Common questions

Is ANTHM the same account as AMM Distro?

ANTHM and AMM Distro are separate products from the same company. Your AMM Distro releases can appear in ANTHM, but you need ANTHM access to sign in to it.

How do I get access?

ANTHM is invite-only while the first campaigns are running. Request access from anthm.tech and we'll contact you when your side is ready.

Who do I contact for help?

Send us a message from the chat on this page, or email team@ammdistro.com.

Related: Request access to ANTHM · Sign in to ANTHM · Your plan and what's included · Get started as a creator

Updated on: 23/10/2026